During the year, we see many causes for celebration. Whether it’s Christmas, a birthday, Easter, Valentine’s Day or any other important event, consumers are always finding reasons to throw a party. In recent times, we’ve seen an increase in interest in some new kinds of parties that occur during the Spring and Summer seasons.


If you’re a savvy partyware retailer looking to take advantage of popular and lucrative events, read on to discover the top 5 events your store should cater to this Spring and Summer.


Father’s Day

Falling on Sunday 17th June this year (2018), Father’s Day is a fantastic excuse for families to get together and have a shindig. Often, Mother’s Day is deemed as the more popular event out of the two, but recent times have shown consumers making more of an effort with Father’s Day.


To cater to the demand for Father’s Day gifts and partyware, make sure your shelves are stocked full of a great selection of high quality giftware and partyware. We recommend balloons as well as novelty gifts that will be perfect for consumers looking for gifts for their fathers.


Bank Holidays

Everyone loves a bank holiday, but recently Brits have been particularly partial to Bank Holiday bashes. We’re lucky enough to have a few more bank holidays over the Spring and Summer:


  • 7th May – early Spring Bank Holiday
  • 28th May – Spring Bank Holiday
  • 27th August – Summer Bank Holiday


To appeal to the Bank Holiday party-goers, ensure you have an exciting and lively partyware range available in your store throughout the warmer months. Choose bright and fun partyware decorations such as banners and table decorations as well as hilarious dress up options.


The Royal Wedding

Of course, the Royal Wedding is one of the biggest reasons to have the whole of the UK partying. The big day comes around on Saturday 19th May and consumers will be on the look-out for appropriately themed partyware. We have a wide range of Royal Wedding partyware and novelties that you’ll need in your store to meet the high demand for typically British party décor.

Since the Royal Wedding is being held on a Saturday, consumers will have an entire weekend to celebrate so make sure you have a high amount of stock to supply to your customers.



Many university students will be graduating from three years spent in university education this summer, which offers themselves, friends and families with a huge reason to party. To make this event extra special for your customers, why not build your very own graduation section in store?

By browsing our graduation range, you can find everything you need to prepare for upcoming graduation parties. Choose from thoughtful gifts through to novelty decorations such as graduation cap-shaped trays to hold the yummy treats.


Festival season

When the sun comes out, so does the music, the dress up outfits and the glitter. Festivals have been a huge hit with consumers over the recent years and are only proving to be more successful party themes.

With our summer partyware range, you can easily cater to the festival-goers with some fun and quirky partyware and décor. You can also help consumers to throw their very own festival in their garden with some beachy-backdrops and summer themed table covers.

Don’t forget to build a generous stock of glitter and glow/UV makeup!

Now you know all the hottest events to cater for this Spring and Summer, make sure you start building your ranges early by shopping with Crosswear. Make sure you’re registered for a trade account to access our competitive trade prices.